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Oneday Insurance

Oneday Insurance

Founded by experienced advisors, Oneday is a modern insurance company that’s helped countless Canadians protect everything they’ve created, so they can look forward to everything to come. The company is the culmination of personal experiences, observations, and research from the industry, which found gaps and gaps in the complicated methods and processes of traditional insurance. Instead of hoping for change in the industry, they decided it was time to make their own Someday. The rest—they call “yesterday.”


The company's goal was to create a new brand identity and website that would align with their vision of what a modern insurance provider is supposed to feel like, with the selling point of them being more personable compared to bigger corporations.



Project Link ↗

Client

Client

Oneday Insurance

Oneday Insurance

Service

Service

Branding, UX Design

Branding, UX Design

Sector

Sector

Insurance

Insurance

Year

Year

2023

2023

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Objective

The primary objective of the brand and website is to cultivate trust with users, a particularly critical endeavor within the insurance sector. With an extensive array of pages ranging from articles to insurance calculators, crafting wireframes was essential to ensure the site's UX and UI were user-friendly while retaining all client-provided content. Consequently, multiple templates were developed for various page types, ensuring seamless information flow.

The primary objective of the brand and website is to cultivate trust with users, a particularly critical endeavor within the insurance sector. With an extensive array of pages ranging from articles to insurance calculators, crafting wireframes was essential to ensure the site's UX and UI were user-friendly while retaining all client-provided content. Consequently, multiple templates were developed for various page types, ensuring seamless information flow.

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Results: Successful launch, happy client, insured Canadians.

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The project was successfully executed based on the client's needs, recieving positive feedback from Canadians and expanding the insurance market with a new, modern brand.

The project was successfully executed based on the client's needs, recieving positive feedback from Canadians and expanding the insurance market with a new, modern brand.

Credits

Credits

Copywriter

Copywriter

Sandra L.

Sandra L.

Junior Designer

Junior Designer

Anna P.

Anna P.